Avoid Losing Your Rental Money to Scams! Check Out These Tips to Stay Safe—And Watch Out for April Fools’ Tricks That Might Leave You Renting a "Haunted" House! 👻


Fake Listings (Phantom Rentals)

Scammers post ads for properties that don’t exist or that they don’t own, often using stolen photos and descriptions from legitimate listings. They lure victims with below-market prices and pressure them to send deposits or rent upfront—usually via untraceable methods like wire transfers or cryptocurrency—before disappearing.

 

  1. Hijacked Listings
    Fraudsters copy real rental ads from legitimate sites, then repost them with their own contact info and slightly lower prices. When potential renters reach out, the scammer collects payments or personal information, leaving the victim with no property and the real landlord unaware.

 

  1. Deposit or Application Fee Scams
    Scammers ask for upfront payments—like security deposits, first month’s rent, or application fees—before the renter can see the property. They often claim it’s to "secure the place" due to high demand, then vanish after receiving the money.

 

  1. Identity Theft via Rental Applications
    Posing as landlords, scammers request detailed personal information (e.g., Social Security numbers, bank details) through fake rental applications. Instead of renting a property, they use the data for identity theft or financial fraud.

 

  1. Bait-and-Switch Properties
    A scammer advertises an attractive rental at a great price, but when the renter arrives, they’re told it’s "no longer available" and offered a less desirable (or nonexistent) alternative. Payments are collected, and the scammer disappears.

 

  1. Fake Landlord or Property Manager
    Someone pretends to be the property owner or manager, shows the rental (sometimes by breaking in or using a short-term rental), and collects money from the tenant. The real owner eventually shows up, leaving the renter scammed.

 

  1. Too-Good-to-Be-True Deals
    Listings with unrealistically low prices for high-demand areas are a red flag. Scammers use these to hook victims quickly, often pushing for immediate payment with excuses like "other interested renters" or "limited time offers."

 

  1. No-Show Tours or Virtual-Only Scams
    Scammers avoid in-person tours, claiming they’re out of town or offering virtual tours with pre-recorded videos. They collect payments remotely and never provide access to the property.

 

How to Spot and Avoid Them

 

  • Verify the Listing: Cross-check the property on multiple platforms and use tools like Google Street View to confirm it exists.

 

  • Meet in Person: Insist on seeing the property and meeting the landlord or agent before paying anything.

 

  • Payment Red Flags: Be wary of requests for wire transfers, gift cards, or cash apps—legitimate landlords typically accept traceable payments like checks or credit cards.

 

  • Research the Landlord: Ask for proof of ownership (e.g., a tax record) and search their name or company online.

 

  • Trust Your Gut: If the deal feels rushed or too good to be true, it probably is.

Here are 5 reasons why resident tenants should change their air filters regularly:

1. Better Air Quality: A clean filter traps dust, dirt, and allergens, keeping the air you breathe fresher and healthier.

 

2. Lower Energy Bills: Clogged filters make HVAC systems work harder, driving up costs. Regular swaps save money!

 

3. Longer System Life: Clean filters reduce strain on heating and cooling units, preventing costly repairs or replacements.

 

4. Fewer Allergies: Fresh filters cut down on pollen and pet dander, easing sneezes and sniffles for you and your family.

 

5. Improved Airflow: Staying on top of filter changes allows the HVAC system to blow the most warm or cold air when you need it.

Attention rental property owners! Here’s why you should get those AC units checked ASAP:

Happy Tenants = Steady Income – A working AC keeps your renters cool and comfortable, reducing complaints and turnover. No one wants to sweat through summer in a stuffy apartment!

 

Avoid Costly Repairs – Regular checkups catch small issues before they turn into big, expensive breakdowns. Think of it like a car tune-up—cheaper now than later.

 

Legal Peace of Mind – In some states, if you provide an AC, you’re on the hook to keep it running. A quick inspection can save you from legal headaches or tenant disputes.

 

Energy Savings – A well-maintained AC runs efficiently, cutting utility costs that might fall on you—or keeping tenants happy if they pay the bill.

 

Property Value Boost – A reliable AC is a selling point. It makes your rental more appealing, whether you’re leasing now or selling later.

 

If you’re one of the property owners we work with, we’ve got you covered! We inspected and cleaned your AC in January and February, flagging any potential issues early so you can rest easy knowing your unit is summer-ready. Plus, we did it all at discounted rates!

 

#LandlordTips #RentalProperty #StayCool

Best Craftsman Contractor Tradesmen in the Imperial Valley 2019-2024

This month we honor our good friend and colleague who left us far too soon, Jaime Jaramillo. Jaime worked with us for five years and was a craftsman in all his construction trades.  Jaime was one of those people you could always count on to come help when he was asked and did work that was the envy of other tradesmen. Jaime always looked out for costs to owners when quoting, something that is just not done in the service industry. We would always ask Jaime to find a way to make multiple copies of himself so everyone would receive top notch service, he was unfortunately unable to figure out how to do that. We thank you Jaime for all the lives you made better being part of our team, for allowing us the opportunity to work with you, and being part of our lives for this very short time. All our lives were better for knowing you. Thank you, Jaime, we will miss you. 

It's Hot outside, now future tenants can find their next home at the mall!

Why choose Gold Crown Realty Inc. to be your property manager? We believe in being different and doing more for our customers. We advertise your properties where you get maximum exposure, not just on the internet. When available you may see your property listed for rent at the mall food court near the Cinemark movie theater or on the large-scale digital billboards. We believe that property management companies should work harder for their clients to get the best rent possible. Upgrade your property management to premium and join us today!

Gold Crown Realty Donatation Rally to St. Jude Childrens Hospital

This month Gold Crown Realty, Inc. supports Danny Thomas's vision to provide free medical care to children with cancer. Families with kids who have cancer can go to St. Jude's Hospital for treatment and never receive a bill. St. Jude covers travel, housing or food, so parents can focus on helping their child live. We ask you to support St. Jude.  You can scan the QR code to find out more information about St. Jude and donate.

Tennant Online/Mobile Landlord Portal Launched

On April 1, Gold Crown Realty Inc began offering a mobile application which allows all Tenant Residents to pay their rent, schedule services and purchase add on services such a renters insurance. The mobile application is offered both English and Spanish. Resident Tenants can pay their rent through the app which save time and money by not having to go to a convenience store to purchase a money order or a bank for a bank cashier’s check and then mail or drop it off at our office. The system allows for both Tenant Resident’s and Owners to have access to lease agreements, renewals, and other paperwork. Below are the new fees to use this upgraded service.

 ***Fees for Online Payments

Credit Card: 2.99% of the total amount per transaction

Debit Card: $9.99 flat fee per transaction

eCheck (ACH): $2.49 flat fee per transaction (rent is deducted from your bank account)

Electronic Cash Payments: $3.99 per transaction. (Paying at Retailers) - This is a great option for tenants residents who do not have bank accounts. They take cash to the approved retailer, and pay the rent via the approved method. Rent when received by the approved retailer is then applied to their rent account. Super convenient!

2024 Landlording in a Recession Summit

February 2024 Gold Crown Realty Inc held an Imperial County wide seminar on the topic Successful Landlording in a Recession Summit. Local property owners were invited to a free seminar which discussed best methods of in property management. Some of the topics discussed by Dax Chell of Gold Crown Realty, Inc. were:

·       The importance of inspections units regularly to avoid costly repairs later.

·       The importance of making it as easy as possible for tenants and residents to pay their rent.

·       Property aesthetics. Creating waiting lists vs slum lording.

Other speakers who shared topics at the seminar were:

·       Rob Chell with Lab135.com whose topic was on the importance of utilizing security cameras at properties to reduce vandalism, theft, and damage. Rob Chell has 64,400+ hours in the field of computer systems domains and property security making him a Subject Matter Expert in the field. He has MBA’s in Negotiation, Strategic Leadership, Quality Management, and is a Six Sigma Blackbelt. He also wrote the book Hand-To-Hand Sales, The Secret Techniques of Negotiation Grandmasters. This book was written so the reader could become more employable and self-sufficient.  He has held key positions of Acting Chief Information Officer for the US Treasury and the Information Systems Manager for the Department of Veterans Affairs.  Currently Rob focuses his efforts provisioning security systems at the largest agriculture firms in the Imperial Valley.

·       Carlos Valenzuela from Total Carpet Care whose topic was on things owners should know when hiring a flooring care provider and what should be expected from the provider. Carlos has 22,880+ hours in the field of flooring service and care with over 2,500 miles of flooring maintenanced. Carlos has exceptional experience in carpeting, vinyl, tile, laminate, and upholstery, from residential to commercial properties.

 2023 Resident, Tenant, and Residential Property Owner Awards were given out. Awardees were:

Marvin Neros – Best Residential Property Owner

Pedro & Alicia Salgado – Best Residential Property Owner

Johnny C. – Best Resident Tenant for 2023

Maria V. – Best Resident Tenant for 2023

2nd Place in the Richard Williams Memorial 2024 Tennis Tournament

After 23 years apart from tennis courts and playing doubles, CEO’s Dax of Gold Crown Realty, Inc. and Rob Chell of Lab 135, LLC entered the Richard Williams Memorial 2024 Tennis Tournament on the 17th and placed 2nd in B doubles. In a strange twist of events, the doubles team that won the tournament were not even born when the two CEO’s played together last.

Is your property management company providing your property with maximum exposure in the area?

We at Gold Crown Realty Inc believe that when we sell or rent your property for you, that you should be receiving as much exposure as possible. We market your properties online, most companies will do that, but we also market your properties on large scale digital billboards when available in the area. Here are some properties you may have seen recently on large scale digital. Upgrade to Gold Crown Realty Inc! 

What constitutes a successful appraisal during a sale?

This house appraised for more than the asking price which was above top market at the time. How did this happen? This home was under our property management for five years. The owner decided to sell it and asked us to sell the home. We prepared the home to be shown in its very best aesthetic condition. During the time we managed the home, we made timely and meaningful updates to it which increased the value later. We made it very easy for the inspectors and appraiser to go through the home. Want to get the most out of your home when selling? Call us to sell your home today!